I arrived at work this morning to these pears.
Small. Odd. Weird.
But wonderful.
These pears are from Oddbox, a company that buys the produce that big-chain supermarkets won’t accept. They then package and deliver direct-to-consumer or to businesses, like Bulb.
I had no idea that the UK throws out over 3 million tonnes (£4 billion worth) of produce per year; just because it doesn’t conform to a specific shape or size.
That’s nuts! In fact, it’s enough food to feed 20,000 people for a year.
Oddbox refuses to accept the “this is the way it’s always been” excuse. With some common sense, good branding, and some smart logistics, they’re doing something to make things better.
Here’s to them.