I saw a quote on Twitter, I believe incorrectly attributed to Steve Jobs, but it did get me thinking—and that’s the important thing.
“The only button a microwave needs is “+30” seconds.”
Most microwaves are unnecessarily complicated. There are too many buttons, too many options, and my bet is 95% of the functionality is rarely used.
Microwaves aren’t important. But our ideas, projects, products, services, and experiences are.
Why add all the noise when one button does the trick?