• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar

Dan's Daily

  • Blog
  • About
  • Show Search
Hide Search
You are here: Home / Blog / Pick two

Pick two

Dan Cullum · Sep 30, 2022 ·

A colleague shared a helpful idea about trade-offs when building software projects.

Out of three options, you can only pick two:

  • date driven release
  • feature driven release
  • a high quality release

He states, “Apple classically is date driven and high quality. Key features take years to unfold. Many try & fail to hit all 3.”

The last part is the most interesting. I’ve seen teams refuse to choose their priorities and end up with a lukewarm product. This cascades into larger and longer term problems for a product, where the team eventually have to go back to fix past error, mistakes, or shortcuts.

It’s hard. But pick two.

Blog

Primary Sidebar

SUBSCRIBE

Sign up via Email

Recent Posts

  • It’s not learning unless…
  • Go easy on your first draft
  • Above and beyond
  • The future train driver
  • Everything in one place

Archives

  • May 2025
  • April 2025
  • March 2025
  • February 2025
  • January 2025
  • December 2024
  • November 2024
  • October 2024
  • September 2024
  • August 2024
  • July 2024
  • June 2024
  • May 2024
  • April 2024
  • March 2024
  • February 2024
  • January 2024
  • December 2023
  • November 2023
  • October 2023
  • September 2023
  • August 2023
  • July 2023
  • June 2023
  • May 2023
  • April 2023
  • March 2023
  • February 2023
  • January 2023
  • December 2022
  • November 2022
  • October 2022
  • September 2022
  • August 2022
  • July 2022
  • June 2022
  • May 2022
  • April 2022
  • March 2022
  • February 2022
  • January 2022
  • December 2021
  • November 2021
  • October 2021
  • September 2021
  • August 2021
  • July 2021
  • June 2021
  • May 2021
  • April 2021
  • March 2021
  • February 2021
  • January 2021
  • December 2020
  • November 2020
  • October 2020
  • September 2020
  • August 2020
  • July 2020
  • June 2020
  • May 2020
  • April 2020
  • March 2020
  • February 2020
  • January 2020
  • December 2019
  • November 2019
  • October 2019
  • September 2019
  • August 2019
  • July 2019
  • January 2019

© 2025 Dan Cullum · Log in