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Archives for 2022

Nokia’s design disasters

Dan Cullum · Nov 16, 2022 ·

Before smartphones, but after early mobile phones, there was a period of insane and ludicrous design.

Form was seemingly placed above function at every decision point.

People often say Nokia was killed by Apple and the iPhone. And although I believe that, I’m also convinced Nokia put their foot in it by designing monstrosities.

The statue is already there

Dan Cullum · Nov 15, 2022 ·

Imagine a big block of marble.

You’re the sculptor.

With a chisel and a mallet you start your work.

After months of toil, you don’t have much to show for your efforts. You’re disheartened. You question if the vision is attainable or simply a naive dream.

You look at the big block of marble again. This time with conviction. You realise then that the statue is already there.

You pick up your tools, you do the work, you chip away, you follow your plan, and eventually, you reveal what’s in your minds eye.

Magic in the margins

Dan Cullum · Nov 14, 2022 ·

I re-read Steven Pressfield’s ‘War of Art’ at least once a year. If you feel called to a creative or entrepreneurial endeavour, this book is critical reading.

Each time I pick it up, I run into my notes and highlights from previous readings.

There is magic in the margins.

I’m reminded that my goals are still largely consistent in the years that I’ve been reading this book (my first read was in 2015!). I’m also reminded that my struggles haven’t changed either. I’m buoyed by what progress I’ve made, but also dissatisfied with where I’ve evidently dragged my feet.

The book is a plea to get out of the stands and into the game, and the magic in the margins is a comforting whisper in the ear before running out onto the field.

Do what you can

Dan Cullum · Nov 13, 2022 ·

“Do what you can with what you have. Nothing more is needed, and there are no excuses.”—Rick Rubin

I enjoyed stumbling upon this reminder to be resourceful. There is a huge benefit to setting constraints, making do with what you have, and seeing how far you can go before adding fuel to the fire.

The ever-reliable WD40

Dan Cullum · Nov 12, 2022 ·

My trusty Brompton—a folding bicycle, and the best two-wheeled transportation machine invented—had a few bolts that were stiff and stubborn.

I lived with it for a bit because it only slowed down my folding and unfolding by a few seconds.

But after a month or so, I got fed up.

On my way home I pulled into a corner shop and picked up a can of WD40 for about £3. Two sprays and my Brompton and its bolts were back to what it was like the day I bought it.

I chuckled. Why did I wait so long to solve the problem when the solution was trivial and easy to implement?

Muscles don’t do maths

Dan Cullum · Nov 11, 2022 ·

The weight isn’t important.

Muscles don’t do maths.

What matters is the muscle being put under stress, because that’s how we get stronger.

Lessons in the gym are often applicable well outside those four walls.

Lego precision

Dan Cullum · Nov 10, 2022 ·

Did you know every Lego piece has to be able to fit with every other Lego piece ever made?

That’s a frightening quality standard. What this means in practice is variability across all pieces of less than half a thousandths of an inch.

When you make a commitment, and deliver on it without fail for decades, customers will come to trust, respect, and love both your brand and what it stands for.

Lego sets an amazing example.

Triangulate

Dan Cullum · Nov 9, 2022 ·

Some glass broke in our dishwasher this morning. I’ve never had to deal with this before, so I googled what to do. The first three articles all gave me different advice.

One told me to cut a potato and run it around the dishwasher (no joke!) to collect the shards, and then to just run it for one cycle.

Another told me to call a technician immediately because they would need to dismantle the machine and check all filters and crevices.

The final article told me to just use a vacuum cleaner.

There are often many ways to achieve a goal. Many will want to give you their prescription claiming it’s a salve for all situations. Often times, the right pathway forward is taking the signal, triangulating, and charting our own path.

No potato for me; but a vacuum and a rinse cycle without a technician is what I went for.

Iron Man VR

Dan Cullum · Nov 8, 2022 ·

I just tried the new Iron Man VR game on the Quest Pro. I’ve watched all the films and am a big fan of Robert Downey Jr’s representation of the character—so I was really excited to try the game.

This isn’t a detailed or nuanced review, just a few short notes on things I liked and noticed whilst playing over the weekend.

The flight and fight mechanics are astounding. Iron Man’s palm-based thrusters are activated by pressing the trigger buttons on the controllers. By moving your arms you control your ascent, decent, and forward and backward motion. It’s hard to describe the sensation, but controlling Iron Man from the first person point of view really does feel like you’re flying through a three dimensional space.

Whilst you’re flying you can stretch out your hand and press another button to initiate your blasters and fire at enemy targets. I also love the experience of spawning into a scene where you see the interior outline of Iron Man’s helmet and it peels back to reveal the world around you.

This game makes me excited about the amazing experiences yet to be built in VR. Here’s a trailer for those interested in seeing more.

The cost of carelessness

Dan Cullum · Nov 7, 2022 ·

I’m not a fan of IKEA; I only go when it’s absolutely necessary.

Typically a trip to the blue and yellow monster is the cost for my carelessness with our glasses, plates, and mugs. So the more careful I am, the longer the gap between trips.

The occurred lesson occurred to me today whilst trudging through a jam-packed IKEA: There is a cost to carelessness, and an often unforeseen value to prevention.

Attention to detail

Dan Cullum · Nov 6, 2022 ·

If proficiency is a function of talent, principles, and practise, to develop an attention to detail, I invested heavily in the latter two—being detail oriented doesn’t come as second nature to me.

Early in my career, after a few careless mistakes, I learnt to always double check my writing, and triple check my calculations.

It slowed me down at first, but what I gained was a confidence that I could be detail oriented.

More recently I realised a positive side effect of writing this blog is the daily practise of sense checking my thinking and communication. There are benefits to asking myself every day, “Does this make sense? Do I really believe what I’m saying? Is this simple and easy to digest?”

We end up becoming what we practise each day.

First voice vs. Second voice

Dan Cullum · Nov 5, 2022 ·

The first voice likely says, “Don’t do it. Take the safe road. Do the easy thing.”

The second voice, which closely follows the first, says, “Do it. It’ll be good for you. You’ll grow. You be better for it.”

The voice order rarely changes. Don’t give one voice more of a say just because it spoke first.

Spellcheck

Dan Cullum · Nov 4, 2022 ·

No matter how much money you spend on product development, on branding, on consumer taste tests, and on marketing, it all falls a bit flat if you forget to spellcheck.

I saw this Pringles advertisement at my subway stop.

Apparently Pringles got roasted for their mistake on Twitter, and to their credit responded excellently. I saw this poster at the next subway stop.

“Always correct me”

Dan Cullum · Nov 3, 2022 ·

Maru and I have a rule: that she’ll always correct me when I make a mistake in Spanish.

I’ve asked her to point out the mistake, tell me why it was wrong, and help me understand what I should’ve said instead.

It’s a powerful agreement. It’s an expectation that we have of each other: for me to try and improve, and for her to diligently provide thoughtful feedback.

Having an agreement also avoids any tension that comes with unsolicited feedback. Because I’ve asked for it, I have no justification for brushing her feedback aside.

Does it matter?

Dan Cullum · Nov 2, 2022 ·

Think of a random date in recent memory, say, the 18th of July 2018.

Can you remember the stresses of that day? The deadlines? The anxiety?

Although we all likely had very real worries at that time, does the fact that we can’t recall them today change things?

Perhaps we should hold today’s concerns with less of a vice grip because time will force our minds to let go and forget them eventually.

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