There’s a great line from the film Margin Call, “Speak to me like a small child, or a golden retriever”.
Sam Lessin, one of the co-founders of Slow Ventures, builds on it by saying, “if you can’t explain it the way a golden retriever would understand, it probably isn’t gonna work.”
It’s a good reminder that even the simplest, clearest ideas ought to be simplified over and over again before they’re ready.